There's a superb piece by Carl Mortished in today's Times demolishing our increasingly embarrassing PM's latest nonsense:
In a market economy, it is not the ration coupon that determines our consumption but our ability to pay for excess. And, up until recently, we were in a position to pay for excess. In 1984, the average British household devoted 16 per cent of their spending on food. That figure now stands at 9 per cent.
When times are good, when borrowing is cheap, we divert expenditure from things we might need in the future to stuff we want now. We drink and eat too much and dine in restaurants. Today the opposite is happening. Money is tight and we are receiving price signals - use the car less frequently, shop at discount stores, forgo the Friday night blow-out at the Tandoori.
It is the market mechanism, not exhortation, that will stamp out food waste. Let's hope it won't last, so we can soon go back to being profligate. The notion that 'waste' is somehow a bad thing is one of those weird ideas that gets instilled in us with no basis in sense. Food is a product which is bought and sold. Its production is warped by subsidy and protectionism. But fundamentally, what I buy and then choose to do with it is no one else's concern. If I want to fill up my bath with strawberries and then jump in, most would think me bonkers, but it's no concern of theirs how I choose to spend my money. As for the idea that it's 'wasteful' - utter rot. One man's waste is another man's choice. I throw out apples when they are past it. So what if I bought two or three I didn't get round to eating or cooking with?
