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The Jewish Chronicle

Why money does not bring wealth

The first of a two-part series: We have forgotten the difference between value and price

May 7, 2009 11:41

By

Lord Jonathan Sacks

3 min read

There was a moment on the brink of the financial collapse last summer so symbolic that it could almost be a commentary on our times. At the end of July 2008, Damien Hirst put a sculpture for sale at Sotheby’s. It sold for 10-and-a-half million pounds, one of the highest prices ever paid for the work of a living artist. Hirst called it “the Golden Calf”.

The irony was precise. What happened 33 centuries ago among the Israelites in the desert happened again in our time. People stopped regarding gold as a medium of exchange, and started seeing it as an object of worship. The result, on both occasions, was a collective madness. Adam bahul al mamono, said the sages, meaning, the pursuit of wealth can make us do irrational things.

It happened in the tulip craze in Holland at the end of the 16th century and the South Sea Bubble of 1720. The Florida real estate craze in the 1920s contributed to the Great Crash of 1929. Irrational expectation led to waves of investment, reinforced by rising prices, until the boom could no longer be sustained.

What happens at such times is that we forget the difference between the value of something and its price. Nowhere was this clearer in the latest boom-and-bust than in the case of houses. The value of a house is that it is home. Hebrew combines both ideas in a single word, bayit. It is where we belong and where, if we are lucky, we raise a family.