Tel Aviv’s Tal Chalozin has been crowned Europe’s best young entrepreneur by industry magazine BusinessWeek.

The 27-year-old is the co-founder and chief technology officer of Tel Aviv-based startup Innovid, a technology firm set to revolutionise the way you can advertise on the web. It allows producers to insert live, clickable objects into digital videos.

Chalozin’s innovation already has earned him high-powered backers: US angel investor Jeff Pulver has provided funding, and Innovid has signed up top-tier video websites that hope the company’s approach to online advertising will reach the elusive Net crowd.