Become a Member
News

London theatre cancels performances by Israeli dance company

Poor ticket sales to blame as Hackney Empire pulls shows by 'special and exciting' Mayumana troupe

April 13, 2017 16:05
Members of the Mayumana Dance Company
1 min read

An Israeli dance company which has performed all over the world has had its short season in London cancelled because of poor ticket sales.

The Mayumana Dance Company was due to perform its show Currents at the Hackney Empire from April 18 to May 7.

But, according to Clarie Middleton, the theatre's chief executive, it was pulled because “the piece just did not ignite the public imagination in the way we had expected”, despite an "extensive marketing and press campaign". 

She said it was “with huge regret” the theatre had taken a business decision to cancel the season “to avoid untenable financial losses for our organisation, which is also a charity in receipt of public funds”.