A digital marketing company has apologised after advising the creators of YouTube videos to include the word "Holocaust" in titles to increase the number of viewers.
Vidooley said it was a “great time to release videos related” to Holocaust Memorial Day on January 27.
In what appeared to be an email to clients, it suggested ideas for videos such as “5 Holocaust movies you must watch”, "Holocaust timeline explained for dummies" and “10 Holocaust stories you will NOT believe”.
The American-based company, which describes itself as "a YouTube audience development and analytics suite", pointed out that Holocaust was searched as a keyword by YouTube viewers 200,000 times a months.