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Jewniversity: Michele Gelfand

How strict is your culture about enforcing underlying rules? The answer tells us a lot, says David Edmonds in his regular series on Jewish thinkers.

December 5, 2019 16:07
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2 min read

Late one evening, during my travelling days, I found myself walking back to my hotel in Singapore, more or less sober. I came to a pedestrian crossing and as there was no traffic to be seen in either direction, I crossed the road.

Nothing remarkable about that, but I was struck by the (to me) totally baffling behaviour of the few Singaporeans who were also still out and at the same crossing. Uninfluenced by my behaviour, they dutifully waited for the green man to appear on the traffic light. I noticed they threw me disapproving looks; they probably regarded me as a moral degenerate.

Professor Michele Gelfand has come up with a way of comparing different cultures and societies. All cultures have norms and codes and rules: how we greet and interact with one another, how we dress, our attitudes to swear words, our table manners, our working patterns and religious rituals.

Norms are vital glue to keep people in a society together.