I do not often frequent price-comparison websites. Knowing that one supermarket is selling Fairy Liquid for 21 pence less than another is never going to make me shop elsewhere. But a new site called Bring a Bottle (BaB) — www.bringabottle.co.uk — might be enough to make me change my tune, at least where drink is concerned.
BaB lists prices from all five of the UK’s major national supermarkets — Waitrose, Morrisons, Sainsbury’s, Asda and Tesco — plus Majestic Wine Warehouses, Laithwaites, and a few other retailers.
When you search for the name of a particular wine or spirit, you can compare prices from all the retailers who sell it. And the price differences are sometimes significant. For instance: at the time of writing, Morrisons and Asda were selling the estimable Cono Sur Bicicleta Pinot Noir for £5, a full £2.50 less than Tesco and Sainsbury’s.
The site has limitations. It does not seem to include all the wines from each retailer’s list. There are a lot of big brands and a relative paucity of smaller curiosities. And it is most helpful if you know exactly what you’re looking for.
To get more from Life, click here to sign up for our free Life newsletter.
