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The Jewish Chronicle

Get great hair with a Brazilian

Get silky hair that's easy to do with a Brazilian

May 30, 2013 14:42
Take the stress out of blowdrying with a Brazilian

By

Brigit Grant,

Brigit Grant

2 min read

ands up if you go to the hairdresser’s once a week? Once a month? Every six weeks? If any of the above apply to you, then you probably spend more than £2,000 a year on your hair. Almost a quarter of British women do the same, so there’s really no need to feel embarrassed.

What might surprise you is that even though we shell out so much at the salon, only 12 per cent of women brush their hair in the morning and don’t bother again for the rest of the day. That same percentage have also cancelled a date or an outing because of a “bad hair day”, which is something we all relate to. A poll of 2,000 women revealed they woke up with unruly hair three days a week, which is the equivalent of 26 years in an average lifetime.

Twenty-six years of bad hair days is a pitiful statistic, but one I can believe as I’ve spent a large part of my life with a scrunchie round my wrist so that when the inevitable rain/humidity/wind/lack of time strikes, I can tie up wayward frizz/lacklustre locks and look better.

I still do it, but of late much less so because of my Brazilian and no, I’m not talking South American stylist or waxing preferences. My Brazilian is a permanent blow dry that allows me to take summer holidays without excess tonsorial tools and marathon drying sessions. The keratin solution relaxes waves, eases frizz and makes self-styling a breeze.