The flowers and accompanying plaques are paid for by descendants of Shoah victims. “For some people, it is the only place in the world their loved ones are remembered,” the centre’s Simon Foulds explained.
At the centre’s Holocaust Memorial Day ceremony last year, the 100 participants were presented with a white rose lapel badge — and 300 more were posted to key supporters.
“The response was overwhelming,” Mr Foulds said. “So this year we are taking it further.”
Through the White Rose Appeal, the centre intends to send out 10,000 synthetic roses to synagogues, schools and other backers to be worn at HMD events.