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Sheara Abrahams and Eitan Portnoy take on a jumbo art challenge

April 28, 2010 16:43
280410 Sheara Abrahams

By

Candice Krieger,

Candice Krieger

1 min read

Two hundred elephants are on their way to London - and designers Sheara Abrahams and Eitan Portnoy are responsible for two of them.

The animals - of the fibreglass variety - will be displayed on plinths in locations around the city. The exhibition, known as the Elephant Parade, begins on Monday to raise awareness about elephant conservation in Asia.

Ms Abrahams, a 29-year-old costume designer, and Mr Portnoy, an Israeli artist living in London, were picked together with a number of high-profile names to paint the fibreglass elephants, each weighing 70kg. They join designers Lulu Guinness, Diane Von Furstenberg, Julien MacDonald, and John Rocha.

Mr Portnoy tells People: "I wanted to do a Jewish elephant." Called 'Charmed', it features a selection of Jewish and Israeli charms.

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