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Book week: brain food… and food

February 27, 2014 10:39

By

Jenni Frazer,

Jenni Frazer

1 min read

Jewish Book Week opened with a bang on Sunday. Well, actually, with a flash.

At the instigation of Gefiltefest founder Michael Leventhal, JBW saw its first flashmob — 40 participants took to the stairs and balconies of Kings Place, the venue for the nine-day events, to sing and play spontaneous music from Fiddler on the Roof, to the delight of Sunday’s crowds.

The flashmobbers sang twice, with their rendition of L’Chaim (To Life) as a tribute to the 50th anniversary of the musical, which was celebrated on Sunday night with actor Henry Goodman.

Though Book Week kicked off informally on Saturday night with a preview performance of Jocelyn Pook’s Drawing Life song cycle, things really got off the ground on Sunday morning with a sold-out event — Hebrew University professor Shlomo Avineri on his new book, the first biography of Theodor Herzl in 35 years. “It was really fantastic,” said audience member Jonathan Silver.