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Ben & Jerry's 'woke' posturing on Israel 'melts parent company profits’ claim campaigners

UK-based multinational Unilever has lost £15bn in stock market value since July 2021

February 10, 2022 15:33
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1 min read

Political posturing by Ben & Jerry’s has badly damaged its British parent company’s finances, campaigners have claimed in a call for an end to costly corporate “virtue signalling”.

UK-based multinational Unilever has lost £15bn in stock market value since July 2021 - when its US ice cream brand took a radical public stance on Israel.

Critics say the loss is at least in part the result of the political fallout.

The FTSE index rose by 17 per cent over the same period.