Jump to Main ContentJump to Primary Navigation

West Bank Efrat ad rapped by ASA

    The Advertising Standards Authority has upheld a complaint against an advert by an Israeli property firm for suggesting that a development in the West Bank town of Efrat was in Israel.

    The watchdog said that the advert, which was placed by the Israel Lease and Acquisition Network (ILAN) in the JC in June, was "misleading".

    ILAN's advert did not explicitly state that the development was in Israel but referred to its network of agents "across Israel" and also to its stand at an Israeli property exhibition in London.

    The references to Israel "strongly implied" the development was in Israel, the ASA said, adding: "We considered that the fact that the development… was in the West Bank, in territory not internationally recognised as part of Israel, was likely to be highly material to consumers and that the omission of the information rendered the ad misleading" .

    The ASA said it had been concerned at "a lack of response" to the complaint from the company.

    But ILAN director Ilan Rubinstein, when informed of the ruling, said: "This is the first I have heard of this. I would have responded immediately and challenged the complaint on the basis that Efrat is an integral part of the historic Jewish homeland." He is considering an appeal.

    The ASA decision was welcomed by the Palestine Solidarity Campaign, one of whose members reportedly made the complaint. The PSC's logo sports a map of Palestine which includes the whole of Israel.

    The Israel Government Tourist Office has been rapped by the ASA for suggesting the Western Wall was part of Israel, but the watchdog also casstigated a Palestinian tourist ad for describing Jerusalem as part of Palestine.

Uk News

Strictly Orthodox Ukip candidate 'should not run for office'

Marcus Dysch

Tuesday, February 28, 2017

Strictly Orthodox Ukip candidate 'should not run for office'
Special Reports

Dublin benefits from overseas aid

Barry Toberman

Sunday, January 8, 2017

Dublin benefits from overseas aid
Uk News

Luciana Berger troll driven by 'fierce antisemitism'

JC Reporter

Monday, December 5, 2016

Luciana Berger troll driven by 'fierce antisemitism'
Uk News

Government drops pledge to aid 3,000 child refugees

Rosa Doherty

Wednesday, February 8, 2017

Government drops pledge to aid 3,000 child refugees
Uk News

Limmud: Food for thought at session on 'ethical eating'

By Simon Rocker

Tuesday, December 27, 2016

Limmud: Food for thought at session on 'ethical eating'
Uk News

Local MP blocks visit from David Irving's 'secret tour'

Rosa Doherty

Friday, December 2, 2016

Local MP blocks visit from David Irving's 'secret tour'
Uk News

Anti-Israel conference faces delay

Lee Harpin

Thursday, January 19, 2017

Anti-Israel conference faces delay
Uk News

Commission criticised over inquiry into 'antisemitic' charity

Daniel Sugarman

Monday, December 5, 2016

Commission criticised over inquiry into 'antisemitic' charity
Uk News

Fawlty Towers star Andrew Sachs dies aged 86

JC Reporter

Friday, December 2, 2016

Fawlty Towers star Andrew Sachs dies aged 86