Lord Sugar has been named as the new non-executive chairman of the catch up television service YouView.
YouView is a collaborative venture involving the BBC, Channel 4, TalkTalk and BT. Plans for the video on demand service were announced in December 2008. YouView is set to launch for customers next year.
The final Jewish candidate on this year’s Apprentice has been fired by Lord Sugar with one week to go.
Property developer Jamie Lester became the latest casualty of the boardroom after faltering at the interview stage of the contest.
Lord Sugar told him: “I think you’ve come to the end of the road."
The former Ilford Jewish Primary School pupil was the last of the three candidates fired in the episode but could not save his place despite revealing to Margaret Mountford the “interesting fact” that he has a third nipple.
Jewish Apprentice contestant Alex Epstein has lived to fight another day - just.
Despite disagreements with Apollo team leader Paloma, the former King David pupil escaped being fired by Lord Sugar.
In a task which involved selling designer clothing to shoppers in Manchester’s Trafford Centre, he was put in charge of choosing the location for a promotional area. He chose an area some distance from the shop, causing friction with the rest of his team.
Karren Brady told him: “Unfortunately it wasn’t the best location.”