I had to tweet on my feet

By Isabel Janner, April 30, 2009
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Self-proclaimed techno geek Greg Allon “tweeted” his way though the marathon on his wife’s iPhone as he ran in aid of Myeloma UK. “Twitter was a brilliant way of keeping people involved and raising publicity,” he reported. “I even got sponsorship from people I’ve never met.”

Mr Allon’s regular updates allowed supporters to follow his progress from their living rooms. “For the first half of the race my tweets were very optimistic. But in the second half I got into some trouble thanks to an upset stomach and let’s just say my tweets were less positive after that. At least the regular visits to the Portaloos gave me a chance to twitter more.”

Messaging on the move had been a key part of his marathon preparation. “So all I needed to do was slow down a little when I wanted to send a message.”

The 39-year-old head of legal for a media company lives in Friern Barnet and is a Myeloma UK trustee. “Myeloma is a horrible form of bone marrow cancer, which affects a disproportionate number of Jews,” he said. “A friend’s mum suffered with it and that’s how I first got involved.”

Last updated: 4:27pm, April 30 2009