By Jenni Frazer, February 21, 2013
“I advertise products that I don’t necessarily consume,” says Sefi Shaked. But even with this as a caveat, it is not so easy to understand why a left-wing, secular, former Meretz voter would apply his considerable talents to promoting the right-wing religious politician Naftali Bennett — and catapult him to 12 seats in the new Knesset.
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